Building crypto communities on Decentralized architecture - Web 3.0
We have been making huge progress in the evolution of the Web since the 1990s, can you imagine using web 1.0 in the year 2000? We have come a long way from Web 1.0. I mean take a look at how strategically we have evolved from Web 1.0 to Web 3.0. Web 3.0 introduced Decentralized architecture and has become the vision of the future where the owner has the sole ownership of their data( not Facebook, Amazon, or Google). A contributor is getting rewarded for his/her contributions monetarily.
But the question is how Crypto has become the topic of conversation in Web 3.0? Today’s article is all about Crypto communities and Decentralization. We had tons of questions which were all answered in our recent AMA session with Harshad - He's passionate about building a community for a crypto exchange that aims at including everyone in the web 3 movement. He's also the founder of Incluspace, an initiative aiming at creating inclusive campuses. A big shout out to Harshad – for being such a champ and thank goodness for he having an immense patience to answer all our questions relentlessly. We were literally blown away to learn so much about NFT and Crypto communities from Harshad, so we are doing a round up to throw spotlight on some most fascinating answers.
The evolution of the Web
We started our session with a simple question, what is Web 3.0 and how different is it from Web 2.0? Remember using the Web back in the 2000s? Yeah! I know. I remember. How we had a robust web called the Syntactic web(1990–2000), where the user can only do so much and is limited to read-only information.
When the Web 1.0 evolved to Web 2.0(2000 - 2010, and continues to evolve and exist even today), the leapfrog happened from a Static Website to an interactive website -- this was the era of Social media - Facebook, Twitter, Instagram, YouTube, etc., flourished and still are on the top of the game.
While Web 3.0 began in 2010, it hasn’t established itself like Web 2.0 but is evolving along the way. Let us see how Decentralization and Crypto are the cornerstones of Web 3.0. But why is Crypto getting the spotlight here?
How Web 3.0 based crypto communities are making their rounds?
Web 3.0 = Web 2.0 + Decentralization
It's not controlled by any authorities, it's controlled by the people belonging to the network. In other words, Web 3.0 is 'spread' across multiple computers in the world. The power is in the hands of the people. If you are a Community Manager, looking to build a community based on Web 3.0, then you will be an important part of the chain to keep it intact and run smoothly.
Community is the essence and is at the core of everything. Web 3 is all about community ownership, an aggravated sense of passion amongst the members as they are the ones collectively running it. In terms of building a community for an exchange, which is still a web 2 concept but working to create a bridge between Web 2.0 and Web 3.0, a lot of focus is put on the member's education about crypto and the whole tech around it.
As a community manager, you are at a greater advantage of knowing how to channelize this shared passion and energy into delivering productive outcomes. But this is true to the projects exclusively working in web 3, viz. DAO's, NFT's, Web 3.0 products on various blockchains. The shift is already happening, projects in Web 3.0 keep aggrandizing and the demand is going to skyrocket as Web 3.0 keeps developing. The day is not far from where we see more jobs in Web 3.0 than Web 2.0.
Can people adapt to Web 3.0 communities with ease?
The transition towards Web 3.0 is beneficial to users, the only drawback is that it is relatively new, and learning the technology shift could take some time. Just like how it takes time to learn swimming and become a pro at it, the same happens with Web 3.0 as well. Once people get the gist of how Web 3.0 works, a basic understanding is enough for people to trust the transition, use it, and adapt to it. Of course, a more sophisticated understanding will obviously help you create wonderful things and lead great communities. Looking at things happening right now, Mass adoption will happen in 3 years (give or take one year).
How to get the engagement going in crypto communities?
The concept of Web 3.0 is still a new phenomenon to everyone out there, people still don’t understand how Blockchain and Decentralization works. So when building a Crypto community, the first and foremost thing is to educate your members on how Web 3.0 works and why we are shifting towards it.
Important engagement tips for Crypto communities are as follows:
The following are some of the engagement tips:
- State what your community is all about and what your members can benefit from your community. Try and understand the needs and their motivation to be interested in your community.
- Find ways to bring trustworthiness and valuable knowledge/information about the latest developments in Web 3.0 tech and projects to them.
- Help them connect with people who compliment their skills which can help them form DAO's (Decentralized Autonomous Organization) in the future.
Other interesting facts about NFTs and their future
If you haven’t heard of NFTs (Non-fungible tokens), then you must be living under a rock. In the AMA session, we had with Harsh, We explored a lot about NFT’s and how they are a definite future, especially a great possibility for NFTs converging with Metaverse in the future. To know more about NFTs do check out our AMA session here, and how NFT investors, traders, collectors, and artists benefit greatly especially with the AI-driven future. Oh by the way, if you have any questions related to community-building, or you are a community enthusiast waiting to ask your questions, then do join our Community cold coffee community and ask your questions every Wednesday AMA sessions. We would totally love to have you as a part of our community and will be hyped to catch you there!